UK Single-Family Housing

Investment Strategies

Overview

Strategy Type
Open-Ended
Geography
Pan-UK
Target Return
10-12% Net IRR
Sector
UK Residential

Investment Approach

The UK single-family housing sector presents a compelling investment opportunity, driven by a significant imbalance between housing supply and rental demand. Through the combination of Fiera Real Estate’s investment management expertise and Packaged Living, Fiera’s European rental living arm, the strategy is designed to access, deliver and manage high-quality rental housing at scale, targeting attractive risk-adjusted returns and long-term income growth.

The strategy invests in newly built single-family rental homes across supply-constrained locations through forward-funding and forward-commitment structures with leading housebuilders and developers. This approach provides access to a scalable pipeline of high-quality assets while benefiting from the sector’s strong long-term fundamentals.

As a holder of the Sustainability Impact label under the UK’s Sustainability Disclosure Requirements (SDR) framework, the strategy seeks to increase the supply of professionally managed rental homes in underserved locations. By delivering high-quality, sustainable housing where it is needed most, the strategy aims to generate measurable social impact alongside attractive financial returns.

Packaged Living manages over £604m in assets across 1,500 single‑family homes, alongside a multi‑family portfolio of 2,300 homes, making it one of the UK’s largest purpose‑built rental developers and a market‑leader in operating rental living assets in the sector.

With a leading market presence and a proven track record in single-family housing, Fiera Real Estate and Packaged Living are uniquely positioned to capitalise on the sector’s long-term growth opportunity.

Logo of Packaged Living

Target returns are not guaranteed. Inherent in any investment is the potential for loss.

Key Principles

The strategy is well positioned to capitalise on a favourable market dynamic based around the following key principles:

Challenged Affordability

Owner occupier markets have become increasingly unaffordable driving all Build-to-Rent (BtR) segments.


Impact Vehicle

To facilitate the delivery of private rental single-family homes in underserved locations.


Sustainability

Striving for the highest standards of sustainability across energy, carbon, material and operational efficiency to deliver high quality and low carbon homes.


Low Construction Risk

Reduced construction risk from building individual houses at scale, via forward fundings/commitments with established market-leading housebuilders only.


Institutional Scale

Well executed single-family housing strategies provide a rare opportunity for achieving institutional access at scale in the traditionally granular UK residential rental market.


Downside Mitigation

Buying at a bulk discount vs sale values provides downside mitigation.


Potential Early Mover Advantage

Fiera Real Estate and Packaged Living are established as one of the most prolific allocators of capital into the UK single-family housing market.


 

Single-Family Track Record

Since 2015, Fiera Real Estate has been active across residential markets achieving residential planning approval for 11,304 units across the UK. Over the past three years, Packaged Living has become one of the UK’s largest single-family rental housing aggregators and operators with a secured portfolio of 1,500 homes.

Market Themes

Icon for Growth

Growth

From a low base of only c.11% of operational UK BtR
Icon for Demand

Demand

Unaffordable house prices,
driving demand over supply
Icon for Unique Access

Unique Access

Established housebuilder relationships providing full market access
Icon for Returns

Returns

Attractive risk adjusted returns over the longer-term

Investment strategy is focused on:

  • Single-Family units – A single household, or family, living within their own stand-alone home. Focus is on forward fundings and forward commitments. New build assets only.
  • Impact Objective – To facilitate the delivery of private rental single-family homes in underserved locations. Targeting positive, measurable social impact whilst delivering high-quality, low-carbon homes that provide enhanced resident wellbeing and strengthened local economies through sustainable development practices.
  • Likely portfolio – c.3,000 units across c.20 schemes. Target 100-200 homes per scheme, majority 2- and 3-bedroom houses.
  • UK wide – Suburbs of UK cities and towns with strong local amenity offering and access to transport. Likely South-eastern focus.

Fiera Real Estate supports the Sustainable Development Goals

In 2015, all UN Member States adopted the 2030 Agenda for Sustainable Development. Underlying ‘Agenda 30’ are 17 Sustainable Development Goals (SDGs), which address the urgent call to end extreme poverty, fight inequality and injustice and to protect our planet.

The targets we have set for ourselves in order to meet our ESG commitments have been aligned with a number of these SDGs, but we have placed particular focus on the below:

Image of 6 SDG goals

 

Related News

Image for Raising the roof: Single-family housing is one of the fastest-growing areas in the UK residential market

Raising the roof: Single-family housing is one of the fastest-growing areas in the UK residential market

Charles Allen, Head of European Real Estate, recently spoke with IREI about the rapid expansion of the UK single-family rental housing market. When the Labour party came to power in the summer of 2024 in the United Kingdom, it announced a raft of changes to the country’s planning system. It also committed to addressing housing […]
Image for Single-Family Housing is Leaving its Sandbox

Single-Family Housing is Leaving its Sandbox

If I had to draw a line separating a ‘before’ and ‘after’ of UK real estate, it would be early in the 2010s. That feels recent for what is often described as the world’s oldest asset class, but back then the investable universe available to institutions was a slither by both scale and sophistication, to what it has now become.
Image for Growing Homes: Creating Additionality through Single-Family Housing

Growing Homes: Creating Additionality through Single-Family Housing

At Fiera, we see single-family housing as the next frontier for investors in UK real estate, providing access to a segment of residential housing that is not only underpinned by robust market fundamentals but addresses the unprecedented undersupply of homes across the UK.